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National Conference

AWS National Wine Conference 2021

November 4-6 | Harrah's Resort

As always, you can expect knock-your-socks-off wine sessions.

Discover wine with hundreds of wine friends

Experience 2 1/2 days of non-stop wine exploration, with 40+ sessions featuring industry-leading wine personalities, walk-around tastings, wine-paired meals and so much fun!

Also at the conference, you will find judging of our Commercial Wine Competition, Amateur Wine Competition, Super Tasting Series certification class, Wine Judge Certification Program, and Wine & Spirit Education Trust programming.

See what all the fuss is about.



Register now for the conference. Session selection runs Tuesday, August 17, 9 am ET to Friday, August 20, 5pm ET.

Don’t miss the pre-conference tours to Cape May and the Outer Coastal Plains.
See the brochure for details.

Our national conference is only for members, but joining is easy. Click the Join Now link at the top of the page.

Check out images from our 2019 conference in St. Pete Beach, FL.

Considering the ongoing issue of COVID-19, individuals who fall within any of the categories below should not engage in any AWS events, or, if registered and fall into one of those categories prior the conference, should request a refund. By attending the AWS National Conference or its event on-site, you certify that you do not fall into any of the following categories and have complied with the following:

• Individuals who have tested positive for COVID-19 within the prior 10 days of the event or are currently showing COVID-19 symptoms.

• Individuals who within the prior fourteen (14) days of the event have experienced any symptoms associated with COVID-19, which include fever, cough, and shortness of breath among others.

• Individuals who have traveled internationally within the prior past fourteen (14) days of the event shall have tested negative within 3-5 days of return to the US and have self-quarantined for seven days after travel.

• Individuals who believe that they may have been exposed to a confirmed or suspected case of COVID-19 or have been diagnosed with COVID-19 and are not yet cleared as non-contagious by state or local public health authorities or the health care team responsible for their treatment.

Attendees to any activity connected with the AWS National Conference agree to self-monitor during the event for signs and symptoms of COVID-19 (symptoms typically include fever, cough, and shortness of breath) and immediately contact the AWS staff on-site should they test positive for COVID-19 or experiences symptoms of COVID-19.

By registering and/or attending any AWS National Conference or any of its events, I acknowledge that my decision to attend is personal and voluntary in nature, and in choosing to do so, recognize, assume any and all risks associated with attendance, including exposure to COVID-19.

A safe and healthy conference

The AWS is committed to making the 54th Annual Conference a safe and healthy event for our attendees, industry partners, exhibitors, volunteers and team members. As the conference draws nearer, we have been working closely with our partners at Harrah’s discuss guidance and recommendations of the federal Centers for Disease Control and Prevention (CDC) and other public health authorities.

It is important to note that Large, in-person meetings are happening throughout the country and they are happening safely. As you know, all conference attendees agreed to Duty of Self Monitor and Covid Attestation upon registration. Now we would like to share information about the venue and our steps to address concerns.

• Green Building. Harrah’s Waterfront Conference Center, a spacious, modern building certified by the US Green Building Council for Leadership in Energy and Environmental Design. The convention center meets or exceeds LEED's high standards for indoor air quality and ventilation.

• Exclusive Use of Space: For the duration of the conference our group will have exclusive use of the center's second floor, reducing or eliminating non-AWS traffic or passers-by. Harrah's will have hand sanitizer available throughout the facility and outside of session rooms. Guest room towers DO NOT require crossing the gaming floor. Elevators are a short walk from the center entrance.

• Vaccination Rates: New Jersey has one of the highest vaccination rates in the nation. Harrah’s requires any unvaccinated employee to wear a mask when on duty..

• Harrah's Commitment. Harrah’s continues to host large events. Harrah's operator, Caesar's Entertainment, reviews and updates its Covid mitigation and hygiene protocol regularly. You may review it here.

• Session Spacing. Harrah's is a large facility and session rooms are larger than we would typically need. We will use that space to set up session room to spread out tables and individual settings. You'll probably find conventional spacing in the front a session room, and expanded spacing in the back half of a room and choose a place of your preference.

• Walk Around Tastings. We’ll be using prefunction areas with expanded seating options for attendees while maximizing space around our industry partners pouring at the New Jersey Welcome Reception and the Showcase Tasting.

• Masking. Following the recommendations of health officials, we’ll recommend that attendees mask up in common areas when not in meals or sessions. We’ll have masks available at the registration desk. Staff and key volunteers will observe this rule. Masks and disposable gloves will be available for room volunteers.

• Deep Sanitation. Harrah’s will sanitize all conference spaces overnight before use and the evenings of the conference to ensure we start each day with clean, hygienic spaces.

• Personal Comfort Levels. We recognize that our attendees will have a range of comfort levels. We encourage you to attend the conference and engage with other members as you feel is appropriate under the circumstances. Just as we suggested to local chapters, we encourage you to congregate with people you know, holding the hugs, maybe not share that glass of wine. The most important thing is that we respect each other's feelings and approach to this issue while we enjoy being together and learning more about wine.

We continue to monitor the situation with our partners at Harrah’s and we are confident that these adaptations allow us to have a safe, fun, edifying conference in the Garden State.

Hotel Information

Join AWS and leaders in the wine industry at Harrah’s Resort and its Waterfront Convention Center in Atlantic City.

Spacious, recently-renovated rooms are available for double occupancy at $139 per night, Nov. 4, 5, and 6. Also Certified Wine Judge, Wine & Spirit Education Trust, and Super Tasting candidates (or anyone coming early) will enjoy the special group rate of $89 per night from Oct. 31 through Nov. 3., and Nov. 7. (Taxes and fees apply - $12 per room resort fee, $2 Atlantic City Tourism fee and $3 New Jersey State Occupancy Fee, per room per night.).

Getting there:
Atlantic City is centrally located within a day’s drive for much of the east coast. On-site self-parking at Harrah’s is $8 per day. But attendees will receive a $5 parking voucher per room.

Philadelphia International Airport is a 1-hour drive, and the Atlantic City International Airport is 20 minutes away, with shuttle service available.

It’s not too early to book your room at special group rates.

By phone:
Call 888-516-2215 and mention the group code: SH10AW1 and American Wine Society.



Industry partners: Expose your brand to America’s largest community of wine explorers.

See our multiple sponsorship options.

Wine Conference Sponsors


Contact us

American Wine Society
PO Box 889
Scranton, PA 18501
(888) 297-9070